Michigan Planned Parenthood Votes Launches $3.8 Million 2022 Midterm Electoral Program

The investment will support a robust digital, mail and field campaign to support candidates who protect abortion access in Michigan

LANSING, Mich.— Today, Michigan Planned Parenthood Votes announced a $3.8 million electoral program to mobilize voters to support sexual and reproductive rights champions up and down the ballot and to vote yes on Proposal 3. The program is projected to reach 650,000 Michiganders through a robust digital, direct mail, and direct voter contact campaign. The electoral program is part of “Take Control,” a national $50 million Planned Parenthood advocacy and political campaign to protect reproductive rights across the country. The investment marks the largest-ever electoral program in the groups’ history.


Statement from Ashlea Phenicie, Communications Director at Michigan Planned Parenthood Votes:

“The November 8 election will determine the future of abortion access in Michigan. We know that a clear majority of Michiganders support abortion rights. From now until Election Day, we will be working around the clock to ensure that voters know who they can trust to protect their health and rights. The choice is clear: reelect reproductive health champions like Governor Gretchen Whitmer, Attorney General Dana Nessel and Secretary of State Jocelyn Benson or allow some of the most extreme anti-abortion politicians in the country to take over Michigan’s top executive offices.”



Earlier this month, Michigan Planned Parenthood Votes launched their first flight of digital ads and direct mail, educating voters about the stakes of the November election and which candidates they can trust to protect their health and rights. The campaign expects to garner 19.5 million digital impressions and deliver 1.5 million direct mail pieces by Election Day.


The campaign has also launched direct voter contact efforts to reach voters through door to door canvassing, text messaging, phone calls, community events and relational organizing.


Statement from Jamiel Martin, Political and Field Director at Michigan Planned Parenthood Votes:

“With abortion rights and voting rights on the ballot, this election could not be more important. Our volunteers and supporters are energized like never before. They’re jumping in to knock on doors, make calls, send texts, and mobilize their communities to turn out and vote November 8. Together, we are going to make sure that Michigan voters determine the future of reproductive rights in our state, not anti-abortion politicians.”



Champions

  • Gretchen Whitmer, Governor

  • Dana Nessel, Attorney General

  • Jocelyn Benson, Secretary of State

  • Richard Bernstein, Michigan Supreme Court

  • Kyra Harris Bolden, Michigan Supreme Court

  • Padma Kuppa, State Senate District 9

  • Kevin Hertel, State Senate District 12

  • Rosemary Bayer, State Senate District 13

  • Sue Shink, State Senate District 14

  • Winnie Brinks, State Senate District 29

  • David LaGrand, State Senate District 30

  • Terry Sabo, State Senate District 32

  • Matt Koleszar, State House District 22

  • Alex Garza, State House District 29

  • Jim Haadsma, State House District 44

  • Nate Shannon, State House District 58

  • Julie Brixie, State House District 73

  • Rachel Hood, State House District 81

  • Carol Glanville, State House District 84


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Michigan Planned Parenthood Votes is an independent expenditure political committee registered with the Federal Election Commission. PAID FOR WITH REGULATED FUNDS BY MICHIGAN PLANNED PARENTHOOD VOTES SUPER PAC, PO BOX 15041 LANSING, MI 48901. NOT AUTHORIZED BY ANY CANDIDATE OR CANDIDATE’S COMMITTEE.